Privacy policy

Last update: September 18, 2023

This Privacy Policy describes how Espresso communication inc. (“Espresso”) collects, uses, and discloses your personal information when you use Espresso’s services. This policy also contains information about your rights with respect to your personal information and how they may be exercised.

If you have any questions, comments, or concerns about the collection and processing of your personal information, please contact us at any time:

Privacy Officer

Office:
4428 Saint-Laurent Boulevard, Suite 300
Montreal, QC H2W 1Z5

Attn: Véronique Paquin

Email: rprp@espressocommunication.com

When does this policy apply?

This policy applies to all personal information collected, used, or disclosed during use of our website, throughout our recruitment process, and in the course of delivering our professional services (the “Services”). Our Services include, but are not limited to, the following:

• Brand strategy and marketing 
• Graphic and web design 
• Content creation 
• Translation services  
• Social network management 
• Web hosting services

Our website may contain hyperlinks to sites, services, or applications, including social network sharing widgets. We provide these hyperlinks as a convenience and have no control over the privacy and confidentiality practices of third-party sites. Therefore, any personal information shared via these sites is not covered by this Privacy Policy, but is subject to the privacy policies of those sites. It is your responsibility to read their policies to protect your personal information.

To learn more about how our clients handle personal information, please refer to their privacy policies.

What is personal information?

Personal information is any information about a natural person that enables that person to be identified, either directly or indirectly. It is information that, alone or in combination with other data, makes it possible to identify you as an individual.

This information may include, without limitation, your name, postal address, location data, telephone number, email address, IP address, and age, as well as any elements specific to your physical, psychological, economic, cultural, or social identity.

Personal information also includes information collected through cookies and other tracking technologies, such as pixels or mobile device advertising identifiers. Cookies allow our website to collect and remember certain information about you, such as preferences, and to carry out targeted marketing according to your interests.

What personal information do we collect and why?

In order to provide our services, we need to collect certain personal information, such as your first and last name, telephone number, and email address.

We collect the personal information you send us via the website interface (by filling in the contact form or application form) and other means (for example, by email).

The following table shows the personal information we collect and the purposes for which it is collected.

Please note that when you consent to the processing of your personal information, you may subsequently withdraw your consent at any time by emailing our Privacy Officer at rprp@espressocommunication.com.

Purpose of data collection	Types of personal information
Communicating with you and responding to your requests	First and last name Professional email address Telephone number Any information sent to Espresso via the website
Providing our Services	First and last name Professional email address Telephone number Any information sent to Espresso via the website
Distributing our newsletter (you may give your consent at any time using the mechanism in the newsletter)	Email address Additional information at your discretion
Providing social network management services	Social network identifiers
Providing web hosting services	Email address IP address Website Anything the customer hosts on their website
Obtaining statistics and performance analyses, including through the use of analytical cookies such as Google Analytics 4, in order to improve and administer our website	IP address Operating system Pages visited and requests Time and date of connection
Administering our website and ensuring its security	IP address Log files
Evaluating applications and recruiting employees	First and last name Email address Telephone number Curriculum vitae including employment history and education, qualifications, skills, and any other information usually contained in a CV Demographic information

How do we use cookies?

We use browser cookies for various purposes, as indicated in the table below. We use both our own cookies and those of third parties. Third-party cookies are useful for analytical purposes and also enable us to show you targeted advertising.

Browser cookie categories	Usage
Essential	Essential cookies are required for the basic operation of our website. They help ensure a smooth and secure user experience by allowing you to use the site’s main functionalities.
Analytical	Analytical cookies are used to collect anonymous data about user activity on our website. They provide valuable information that we use to analyze and optimize website performance. For example, we use Google Analytics 4 cookies to obtain information such as number and origin of visitors, pages visited, and time spent on our website. We only see the data provided by Google Analytics 4 in aggregate.
Performance	We use Google Analytics 4 performance cookies. These performance cookies improve the efficiency and speed of a website by storing temporary information on users’ devices, which helps to personalize their experience, optimize page loading, and reduce server load. They contribute to smoother browsing and an improved user experience by minimizing loading times.

You can normally control the storage of cookies using the options offered by your web browser. Disabling certain cookies may affect the quality of your browsing or make certain features of our website unavailable.

You can manage your cookie preferences via your browser by uninstalling and blocking certain cookies. Click on your browser below for instructions. You can withdraw your consent to the use of cookies at any time by managing your preferences. Some features may require cookies for security purposes.

• Google Chrome
• Firefox
• Safari
• Microsoft Edge
• Opera
• Brave

You can also install a browser extension to prevent the use of cookies to share information with Google Analytics 4.

For more information on Google’s confidentiality practices, please consult the Google Privacy Policy.

How long do we keep your personal information

We retain your information for as long as necessary to achieve the purposes identified at the time of collection. However, the retention period for personal information may be extended even after those purposes have been achieved, in particular for legal or regulatory reasons.

If you have any questions about the retention of your personal information, please contact us at rprp@espressocommunication.com.

Do we share your personal information outside Canada?

Depending on the nature of the personal information, it may be stored by Espresso or by service providers. Your personal information is generally stored in Quebec. However, for specific services, our service providers may be located outside the province or outside the country. Espresso takes reasonable steps to ensure that such service providers are committed to handling personal information held by Espresso in accordance with this Privacy Policy and applicable law. However, data held outside of Quebec may not benefit from the same legislative protection as data held in the province.

How do we protect your personal information?

The personal information we collect is kept in secure environments.

We endeavour to adopt reasonable physical, administrative, and organizational measures to protect personal information:

• SSL (Secure Sockets Layer) protocol
• Access management – authorized person
• Access management – data subject
• Network monitoring software
• Automatic backup
• Firewalls

Espresso also has agreements with its service providers to ensure that information is kept strictly confidential. For example, your websites are hosted on the OVHcloud platform, which complies with a number of security standards, including ISO/IEC 27001, PCI DSS (Payment Card Industry Data Security Standard), and SOC 2.

Do we share your personal information with third parties?

Below are the categories of third parties with which we may share your personal information and the circumstances in which this may occur.

• Staff and freelancers. Personal information collected by Espresso is accessible to certain employees and freelancers who require access to such information in the performance of their duties and as set out in this policy. These individuals are bound by this policy and undertake to use personal information collected by Espresso strictly in accordance with this policy.
• Service providers. Some personal information may also be disclosed to other individuals or organizations who are service providers to Espresso. In such cases, these individuals or organizations undertake to maintain the confidentiality of the personal information and to use it exclusively to fulfil their mandate to us. For example, we use Google Analytics 4 to collect browser cookies. Even though we do not directly transmit personal information, this provider may still have access to your personal data.
• Legal requirements. We may also disclose collected personal information to other persons or organizations if a competent authority orders us to do so under applicable law or if applicable law expressly permits such disclosure, even in the absence of the consent of the individual concerned. Espresso may disclose certain personal information if we believe that such disclosure is reasonably necessary to protect the rights, property, and safety of third parties and of Espresso.

What are your rights regarding your personal information?

You have fundamental rights when it comes to your personal information.

Here are a few examples:

• The right to be informed about the collection, use, and disclosure of your personal information.
• The right to access your personal information and know its origin.
• The right to rectification of inaccurate or obsolete personal information.
• The right to erasure of your personal information. Note that this right is not absolute and is subject to specific situations.
• The right to data portability, meaning the right to request a copy of your personal information.
• The right to withdraw consent previously given for the processing of your personal information, depending on the context.

You may contact our Privacy Officer by email or post to exercise your rights. Please provide as much information as possible about the reason for your request.

Privacy Officer

Mailing address:
4428 Saint-Laurent Boulevard, Suite 300
Montreal, QC H2W 1Z5

Email address: rprp@espressocommunication.com

We may ask you for additional personal information to confirm your identity. If we are unable to comply with your request, we will inform you of the reasons why.

You may appeal our decision at any time by contacting the Commission d’accès à l’information. However, we invite you to get in touch with us if you are not satisfied with our handling of your personal information.

How will this policy be updated? 

This policy may be amended to reflect changes to how we collect, use, or disclose personal information or changes in the laws applicable to us. In the event of such amendments, we will notify you and indicate the date of last update at the top of this page.