Boomers & Cie

Editorial operations and content production

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Background

In January 2020, the team behind the Quebec print magazine Boomers & Cie chose us to manage their editorial strategy, write and edit their articles, and oversee production. Our first issue, launched in February/March 2020, was a resounding success.

Services requested
Editorial strategy, Editorial operations, Content production
Client

Boomers & Cie

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Objectives
Build an effective editorial line
Inform and entertain readers
Increase opportunities for advertisers
Our approach
We studied trends and current events to provide the magazine’s readers with interesting and stimulating content.
We also hired editors and journalists from various backgrounds to write the texts and conduct interviews with renowned artists.
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